Archive for January, 2013

Small Change Yields Big Results!

January 16th, 2013

Even a one-degree shift in your thinking can cause a massive change over time, for future success. Remember this everyday, especially when you are negative or thinking with limitations.

The small changes you make, six months down the road, takes you to a whole new place. Allow yourself time in your daily life to devote to making the little shifts in your thinking habits, even the smallest shift will make a big difference.

Today start the practice of knowing little changes yield big results.

Growing Buyers Out of Traffic

January 13th, 2013





Growing Buyers= Nurturing, Watering and Tending the Soil

By ShirleenVon Hoffmann

Business Development and Sales Coach Home Builders Edge and Sales Team Coaches Copyright 2013 

As the market picks up and recovers we have many Home Buyers out there who would like to buy a new home but have challenges to overcome.


Over the next few months I will begin a series of articles that address some ways Builders can do to help frustrated, confused potential Buyers overcome challenges and turn them their very own New Home Buyers.



So many potentials walking through the door, have a home to sell.  Many times when an Agent hears this, they tend to move on to the next potential who will be an easier sale and hope the home to sell potential returns to buy, after the sale of their home.  But there is more we can do here to help these resale homeowners out and make them your buyer.


Most people have no idea how to stage a home to sell.  De-cluttering and changing furniture around as well as cleaning can make or break a sale.  Most people are not decorators, so many times they don’t even know they have a problem or where to start.  Many people don’t realize you must remove personal items, including pictures, toys and paperwork.  Many don’t realize how far clean carpets, new paint, towels and comforters go.


In an effort to get around the cost of a staging professional; a great idea, that a Builder could implement is to go to Youtube, download some high quality videos that speak to staging a home, de-cluttering a home of personal items and cleaning  up the home, then load them on a DVD.  You can also put on how to, step by step articles on the same disc, have them produced in volume from a company that does this, label them, brand them and have them in the sales office, making it easy for the Agent to grab and handout.


When the Agents have a potential that says, I have a home to sell, they can simply hand them one of these DVD’s as a closing gift for the potential.  This take away gift that may cost you less than a quarter to make, could result in a sale.  This same idea can be done in email format as well, but having a gift in hand is always a better choice.  That way the emails that follow can be around progress of the staging and listing.

Here is an example of a video that could make you a sale.


Unclutter Your House
Unclutter Your House


This is a simple, inexpensive idea to help generate buyers out of your traffic and to be memorable to your clients!                     Happy Selling!!!

Stay Tuned for “I have bad credit”

Visioning-Creating your Garden of Eden

January 8th, 2013

I am sitting here by the ocean, on sabbatical for the Holidays and completing my New Year Vision Board.

I love this time of year where we are able to create ANYTHING our hearts desire for the New Year coming. I love it because I actually slow down long enough to breath, evaluate last year and create a new year filled with things I love.

I would like to shares some of  my visioning session with you so you may begin your own.

First I like to address 6 areas of my life. You can pick what is important to your life.

  • Work
  • Home
  • Health
  • Spiritual
  • Relationships
  • Fun

Starting with this in mind I create the vision board with elements I want to create in each of these categories.

Your life is yours to create; it’s your very own Garden of Eden.  You can have anything that makes you happy.

Think of it as your foundation from which all your goals and actions begin. Your Map.  You can’t get anywhere without a map or some directions or you just feel lost.

Once I have the elements and the categories, I then put the reasons WHY I want these things at the top of my category.  They REAL WHY, not the superficial WHY, I want these things. The Why is important because it when it is strong enough, you will do anything to achieve your goal.  Do not proceed until you come up with you WHY’s for each goal.

Next I apply pictures of what I want.  I have found that the goals I put pictures next to; are the ones I have achieved.  Obviously I am a visual person…many are. So great pictures are very important.  Think of your sub-conscious as a child…it likes less words and pretty pictures.

I write in the present tense as if I have already gotten what I am asking for.  I also am VERY specific about what I want.  In other words be detailed about everything that is important to you and spell it out.

Once this is done, my vision is complete.

For those of you who have families, get them in on the action.  You should have a Family Vision Board as well incorporated everyone’s wishes in the household into the overall vision.

Then it’s time to take Action! Start planning things on your board, directly into your daily calendar and routines.  Try your best not to break these dates, as they are most important to your success.  By doing this you are taking your vision and setting the action into motion.

Here is a fun exercise when you are setting action into motion.

Take one thing that you have to do today, and do it differently.

Before doing it, imagine yourself doing it, see it being fun and you being successful doing it. Let go of any fears or resistance to doing it and get in a really good mood. Play some good music, think of someone or something you love or something that makes you laugh, deep breaths, confidence and GO. Get yourself all stoked up before taking this action.

Once you’re feeling great, then do whatever it is you need to do and see what happens. It should go well.  Wait for the magic to happen. And get better results than usual.

When working on your Garden of Eden, always act from this zone –you’ll be amazed at the results.

I guide most of my Coaching Clients through this process at the beginning of working together so we both have a clear vision of their goals prior to our working sessions.  If you are one of these lucky few, I hope you are working on your 2013 board.  If you are not one of these lucky few, it’s never too late to have me help you with your goals and business for 2013!

Happy New year!




Thoughts become things

January 2nd, 2013

Continuing to tell stories of shortage and lack only continues to contradict your desire for abundance, and you cannot have it both ways.

You get what you focus on, think about, stress out about and talk about.
You cannot focus upon unwanted and receive wanted.
You cannot focus upon telling stories about lack of money and allow money to come in.. A different story will bring different results.
If you think you are not telling these stories then look at your life results.  Do you live paycheck to paycheck?  Then say to yourself; “Do I say I live paycheck to paycheck?” and you probably do.
Start believing, acting and telling people you are RICH with abundance and can have ANYTHING you desire.  Then watch for the magic to happen, not only in you but in your life.

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