About the Queen

The Queen!

The Queen!

Shirleen Von Hoffmann better known as “The Queen of Sales” is a California Broker, Sales  Coach, Author and Mortgage Leader.   She creates and leads National Builder Groups for Mortgage Companies from the ground up as well as Consulting for them and for Home Builders.  She holds her Masters in Residential Marketing MIRM,  Certified Marketing Professional CMP and is a Certified Sales Professional. CSP.  She is a Speaker at the National Builder Show and as well as many regional Builder Industry events Nationwide.  She is a tenacious competitor in the Builder arena and Coaches hundreds of Mortgage and Sales Professionals weekly on how to be the best.

During her 30 year career as a billion dollar Top Producer, the one constant thing she noticed missing, no matter who she worked for, was the lack of training, coaching and understanding of Sales People and what they encounter day in and day out. Sales is the blood flow and life force of every company and you as a Sales Person need to take the steps to be the best you can be. Not wait for your Manager to do it! That is why I created my business and this blog…To help you be the BEST!  I know what is relevant because I am working alongside Sales People everyday!

My passion is Sales, hunting and getting the sale then keeping it.  I like to disect every aspect of it and making each step better.  I focus on  Sales Professionals and  Customer Service Excellence. My life’s work is focused on exceptional Sales Coaching and “VIP” customer service for Home Builders and Lenders.  I love to share my knowledge and simplistic sales wisdom with those who wish to achieve higher thresholds of sales and prosperity.

“Shirleen is amazing with my sales team! They all love her! We just love the coaching, training and SOS Seminars she does. Shirleen is a natural at what she does because she has done it for so long, she knows this business inside and out!!”

Jill Hardy, Sales and Marketing Vice President for Regis Homes

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